Apple kick - start the mobile digital adjunct thing with Siri some years ago , but it ’s Google who mostly extend the machine learning show , with itscreepily efficientGoogle Nowservice . Based on its job placard , Apple need to play some grab - up ball .
According to aReuters report , which analyze Apple business postings , the fellowship is looking to charter some 80 - odd simple machine learning engineers . While we do n’t make love what this secret squad will be figure out on ( someone has to get Skynet up and run , after all ) , there are some obvious candidate , like Siri ’s newpredictive characteristic , or the general hunt in iOS and OS X.
iOS 9 Preview : Well This Was Long - delinquent

Reducing ‘ friction ’ , as budding startup entrepreneurs care to say , is very much in vogue right now . Amazon’sDash buttonslet you buy clobber without thinking ; Google Now is all centered around giving you information before you ask for it . To do that , your telephone needs to know what you ask before you do . That ’s all about artificial news and machine learning , which is exactly why Apple ( and every other tech company ) is bribe up every auto - learning PhD it can find .
[ Reuters ]
AppleGoogle NowSiriTechnology

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